by Phil Woodford | Jan 16, 2006 | 108th Street, Uncategorized
The hired gun can’t fire blanksOnce in a while, I’m going to use these pages for a little reflection on the whole process of creativity. Perhaps it’s a little self-indulgent, but the more that I teach copywriting and creative writing, the more I find myself...
by Phil Woodford | Dec 10, 2005 | 108th Street, Uncategorized
Breaking the language barrier: Alex Woodruff and Vanessa Cisz in englishtalk’s Stuttgart offices.Interesting discussions in the land of wild boarWhat separates true entrepreneurs from the wannabes? I suspect it’s an uncanny ability to spot an opportunity or...
by Phil Woodford | Nov 6, 2005 | 108th Street, Uncategorized
Where’s the proposition? How cars, fries and bras have been defying conventionI was preparing a lecture recently on the theme of propaganda and advertising for the University of Westminster in London and it got me thinking about the way in which major...
by Phil Woodford | Sep 3, 2005 | 108th Street, Uncategorized
Phil WoodfordOriginally uploaded by sdwpw. Ideas for this site? E-mail me at 108th@philwoodford.com
by Phil Woodford | Sep 1, 2005 | 108th Street, Uncategorized
Trained by Jerry. Banned by train bosses.Advertising creatives usually love to shock. And there’s no better way to prove you’ve shocked people than to have one of your ads banned. That’s why I was a little surprised that one of the younger members of our agency...
by Phil Woodford | Jun 5, 2005 | 108th Street, Uncategorized
Go MK? I’d rather go to L.Can cities become brands? It’s a question a colleague placed in my mind recently when she told me about the efforts of Milton Keynes to promote itself as a “thriving, cosmopolitan city”. For those of you who’ve never had the pleasure,...