Phil Woodford 

After graduating in sociology from the London School of Economics, Phil worked in marketing for an engineering institute before pursuing a career as a copywriter. Initially joining a direct marketing company in-house, he then moved to agencies specialising in employer branding, recruitment and internal communications, becoming a creative director by his mid-30s. He has since worked freelance, supporting clients and agencies across a wide variety of sectors and media. 

In parallel, Phil has built a career as a successful trainer and lecturer – specialising in the areas of copywriting and creativity; marketing communications; advertising and media. He is a Course Director for the UK Chartered Institute of Marketing’s Global Delivery Framework, an associate lecturer at University of the Arts London and Professeur Référent at OMNES Education, the private university network headquartered in France. His work has taken him around the UK and also to Dublin, Paris, Stuttgart, Hanover, Geneva, Milan, Barcelona and Montreal.

Phil was awarded a Master’s degree with Distinction from Kingston University London in occupational & business psychology, where he researched the espousal of corporate values and their impact on people outside organisations.

Phil has previously served as a charitable trustee, an FE College governor and an independent custody visitor to police stations in two London boroughs. He co-hosts a weekly news review show on Colourful Radio, broadcast on DAB from London’s Africa Centre.

"Phil has been supporting Point 6 as a trusted partner for a number of years. In addition to copywriting, he offers copywriting coaching and mentoring, either face-to-face or via Zoom – which works perfectly for us as a business and has been enjoyable and rewarding for our copywriting team. Phil’s help was especially useful when we lacked a senior writer. He continues to work with us, bringing his wealth of knowledge and experience plus a valuable ‘outside in’ perspective to our monthly group and one-to-one sessions."

Russ Hodgson, Partner and Creative Director, Point 6 Design Ltd

"Phil has been mentoring me for over a year now and has provided lots of support, guidance and encouragement for my creative work. The exercises are well-thought-out, useful and fun, and I've been able to apply lots of the things we've worked on to my freelance work. Phil has a flexible approach and we've covered lots of different topics including lateral thinking/concepting, script writing and content writing. I've learned a lot from the experience, and would highly recommend Phil as a mentor."

Sarah Green, Freelance Copywriter

"Phil supports us with our marketing communications and has done so for many years. He has worked on many projects including internal and external. It’s vital to have effective copy for all marketing campaigns, and we are so lucky we found Phil. His attention to detail is outstanding. He’s super easy to work with, and really gets to know the subject. It is difficult to find someone that delivers and does so quickly. He goes the extra mile to ensure things are just as you’d like. A massive thank you to Phil for all of his hard work, his services are a huge part of our marketing strategy, we would be lost without him!"

Rebekah Gough, Marketing & Business Development Manager, Page Kirk LLP