by Phil Woodford | Jan 19, 2009 | 108th Street, Uncategorized
On the ‘ead, son: a simple, but striking poster execution for ITV1. A belated mention for the ITV1 campaign which broke at Christmas, in advance of the new year FA Cup fixtures. The Cup, of course, is where the part-time, non-league Davids can take on the...
by Phil Woodford | Jan 13, 2009 | 108th Street, Uncategorized
Proof that TV commercials haven’t lost their sparkle. The 25th anniversary of Virgin Atlantic.
by Phil Woodford | Dec 24, 2008 | 108th Street, Uncategorized
Wake me in 100 years: the English National Ballet proves that the best ideas are often the simplest. The flier promoting their Sleeping Beauty tour comes in the form of a do-not-disturb sign. Click to enlarge.
by Phil Woodford | Nov 21, 2008 | 108th Street, Uncategorized
Trouble in the Balkans needn’t be painfulSpreadbetting company Capital Spreads provides some evidence that the age of intelligent and witty copywriting isn’t necessarily over. In the company’s current campaign on the London Underground, they pose a series of...
by Phil Woodford | Nov 16, 2008 | 108th Street, Uncategorized
Winging it with the creativeI’m not sure I can make head or tail of the current British Airways advertising campaign. One poster shows a street vendor rustling up some food on hot plates and runs with the headline “You can’t smell a city from a coach”. Quite why this...
by Phil Woodford | Oct 24, 2008 | 108th Street, Uncategorized
Sometimes it pays to keep your creative ideas under wrapsI recently spent two days with a group of design students at a London university and set them a challenging brief. Could they come up with an advertising campaign that would reverse the fortunes of US...
