Cavalry Z - Here Comes The Cavalry

Maria Woodford immerses herself in youth culture and takes the pulse of communications in digital and social media. And when she resurfaces, she blogs.

Generation Z has found its voice.

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The copywriter as chameleonI’m often asked for advice by aspiring copywriters who come [...]
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Trust matters to marketers. And that means Trump matters too.The easy option for marketers is to avoid politics. Brands [...]
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